Giorgio Armani Reveals His Secret To Making It In The Fashion Industry

King Giorgio brings back style on a practical, simple, almost casual level. His message to D.it and to The Huffington Post Style Section is "be natural and leave all frills behind, in life and in clothes”. A day before the show of the line that bears his name, here is the exclusive preview of his new collection.




Giorgio Armani, 74, is the President and Chief Executive Officer of the Armani Group and sole share holder of Giorgio Armani S.p.A., one of the world’s leading fashion and lifestyle design houses, with 5,000 direct employees, 13 factories, and a direct network of 500 exclusive retail stores in 46 countries worldwide. Under Mr. Armani’s direction, Giorgio Armani S.p.A. today stands as one of the few remaining independent, privately-owned companies in its sector, with a proven business strategy that has capitalised on the worldwide power and potential of the Armani brand name.